UK-first. Cross-border capable.

A Finance Director for businesses moving too fast to hire one.

We see cash-runway danger, HMRC risk patterns and tax shortfalls three months before they become fatal — and surface the opportunities before a competitor does. The same calibre of insight a £0k FD would give a mid-market business.

How it works

From sign-up to board-ready in an afternoon.

01

Bring your numbers

Sign up in a minute, drop a trial balance or ledger from Xero, QuickBooks, Sage or FreeAgent — or start with demo data. She reads the columns, tells you what she understood, and only writes the numbers you confirm.

02

Meet your Financial Director

Choose her voice — Charlotte, Victoria, James or Edward — and give her a name. Ten minutes of conversation covers your business, your pain points and your goals. She remembers everything, from here on.

03

Ask anything, decide faster

Daily briefings, board packs on demand, filings prepared and ready for your sign-off. Chat or voice — she answers as if she's known the business for years, because by then, she has.

Why this exists

Most businesses don't fail because of a bad idea. They fail because nobody saw it coming.

A late VAT payment that snowballs into a penalty. A client who pays 60 days late instead of 30, and the cash just isn't there when payroll's due. A growth opportunity that needed a "yes" three months before the business actually had the confidence — or the numbers — to say it.

A good Finance Director catches these before they become crises. They sit in the room, ask the uncomfortable question, and tell you the truth about your numbers before your bank manager or HMRC does. The trouble is, that calibre of person costs £100,000–£150,000 a year — completely out of reach for the businesses that need it most.

So we built one. An AI Finance Director who never sleeps, never misses a deadline, and never tells you what you want to hear instead of what you need to know — at a fraction of the cost, ready from day one.

The platform

What your Financial Director actually does.

Nine capabilities, three jobs. Know your numbers. Decide faster. Stay protected.

Cluster 01

Know your numbers

The Command Centre

Live cash position, runway, burn rate, and the key ratios that matter — always current. The first thing you check in the morning, and the last thing at night.

Bring your own numbers

Drop a trial balance or ledger export from Xero, QuickBooks, Sage or FreeAgent. She reads the columns, tells you exactly what she understood, and only writes the numbers you confirm.

The Forecasting Engine

Scenario modelling across P&L, cash and runway. Compare base, growth and downside side by side, with plain-English commentary you can put in front of a board.

Cluster 02

Decide faster

Meet your Financial Director

One named persona per business. Board-level FD with an Executive Assistant's reach — same brain, two registers, one source of truth. Talk to her by voice or chat.

The Morning Briefing

Every morning she tells you what changed overnight, what's at risk this week, and the three decisions worth your time today. Proactive nudges when something moves.

Board Meeting Packs

A full board-grade pack in minutes — exec summary, financial performance, cash & liquidity, tax, risks and opportunities. Written in her voice, ready to send.

Cluster 03

Stay protected

Filings, Prepared and Ready

VAT returns, Corporation Tax, Confirmation Statements: fully prepared, checked against your live numbers, and ready to submit. The return is drafted, reconciled, and waiting for your review and sign-off.

You stay in control and remain the filer of record — MyFinanceDirector.ai does the preparation, you give the final sign-off.

Alongside every filing, she's watching for risk: unusual patterns, inconsistencies, anything that could trigger HMRC attention — flagged early, with a clear recommendation.

Document Intelligence

Forward receipts, contracts, HMRC letters and supplier invoices. She classifies each one, extracts what matters, and files it into the company's memory — searchable forever.

Front Desk — coming soon

Add-on · post-launch

An optional add-on for businesses that want their Financial Director answering the phone. Real financial context a generic service could never have. Every call is logged into the company's memory and your daily briefing.

Your Financial Director
On duty
Signature feature

Meet your
Financial Director.

Choose her voice. Choose her name. Charlotte, Victoria, James, Edward — or call her whatever you'd call a real FD you trusted. She's yours. One named persona per business. You talk to her, not to a dashboard. She's your Executive Assistant and your Finance Director — same brain, two registers, one source of truth.

EA mode

Drafts emails, preps board packs, chases invoices, summarises the day.

FD mode

Surfaces runway risk, tax exposure, board-level commentary. Routes to specialists when it matters.

Front Desk (add-on).

She answers as the voice of the business. Because she's also the FD, she can answer real questions from clients — "yes, that invoice was paid on the 14th" — not just take a message. Every call feeds her memory of the business and your daily briefing.

Launches as a paid add-on shortly after we open general access.

Who it's for

Built for the business that's moving fast.

This is built for businesses, not enterprises.

Founders and directors running businesses with 2–50 people — past the chaos of year one, not yet big enough to justify a full-time finance hire. Companies trading across borders who need to know what they don't know before HMRC or a foreign tax authority finds out for them. Directors who are good at the thing their business does, and want someone equally good at the thing it doesn't.

If you're checking your bank balance more than your forecast, if "we'll sort the VAT later" has ever been said out loud in your business, or if you've ever made a hiring decision on gut feel because nobody ran the numbers — this is for you.

We're not pretending to replace ambition, instinct, or the relationships that built your business. We're making sure the financial blind spots that quietly kill good businesses never get the chance to.

How it compares

Three ways to get financial leadership.

Traditional FD
Cost
£100k–£150k / year
Coverage
Office hours, one person
Forward-looking insight
Answers your phone
Scales with your business
Limited — one human
Outsourced Bookkeeper
Cost
Low monthly fee
Coverage
Reactive, periodic
Forward-looking insight
Answers your phone
Scales with your business
Limited — scope of work
MyFinanceDirector.ai
Cost
From £149 / month
Coverage
Always on
Forward-looking insight
Answers your phone
Add-on
Scales with your business
Module 1

Direct to business

Connect your accounts (or run on demo data). Get a live command centre, an AI monthly board report, scenario modelling, a running tax-liability view, and an advisor that knows when to refer.

Module 2

Accountant Co-Pilot

The whole client portfolio, triaged. AI draft commentary you edit and send under your own name. White-label the entire client experience under your practice brand — the platform becomes invisible infrastructure.